Shopify Collabs (formerly Dovetale) is Shopify's built-in creator marketplace that connects influencers with Shopify merchants. Creators can browse thousands of brands, apply to collaborations, get unique affiliate links and discount codes, and earn commissions on sales. For brands, it's a free way to recruit and manage creator partnerships directly from the Shopify admin. The platform handles payments, tracking, and reporting - zero friction for both sides.

The easiest way for creators to start earning with Shopify brands. Zero cost, zero friction.
Best Feature
Browse and apply to brand collabs from one marketplace - no outreach emails needed.
Skip If
You're a brand looking for enterprise influencer management - use GRIN, Aspire, or CreatorIQ.
ROI Potential
high
7.8
out of 10
Pricing Model
free
Starting Price
Free plan (limited)
Shopify Collabs delivers strong value for money. Most creators will see meaningful returns from integrating this into their workflow.
personal creator
ecommerce seller
ugc producer
solopreneur
A specialized tool that adds extra capabilities to your existing stack.
These tools work best alongside Shopify Collabs in a creator stack:
Combine Shopify Collabs with other AI tools to create a powerful social media monetization workflow.